{"id":2168,"date":"2024-08-27T18:43:06","date_gmt":"2024-08-27T21:43:06","guid":{"rendered":"https:\/\/longvision.com.br\/?p=2168"},"modified":"2024-08-27T18:43:08","modified_gmt":"2024-08-27T21:43:08","slug":"sucessao-nas-empresas-familiares-brasileiras","status":"publish","type":"post","link":"https:\/\/longvision.com.br\/es\/sucessao-nas-empresas-familiares-brasileiras\/","title":{"rendered":"Sucesi\u00f3n en las empresas familiares brasile\u00f1as"},"content":{"rendered":"<p>Seg\u00fan una encuesta de PwC, alrededor de 751.300 empresas familiares en Brasil terminan cerrando al ser heredadas por sus herederos. Adem\u00e1s, casi 901.300 empresas brasile\u00f1as son de propiedad familiar. \u00bfQu\u00e9 hacer entonces en esta situaci\u00f3n?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">La planificaci\u00f3n de la sucesi\u00f3n es clave.<\/h3>\n\n\n\n<p>Si bien es obvio que la planificaci\u00f3n de la sucesi\u00f3n es un elemento fundamental para la sucesi\u00f3n en las empresas familiares, al igual que la planificaci\u00f3n estrat\u00e9gica, no todas las empresas se preparan para ello.<\/p>\n\n\n\n<p>Y esto explica las cifras absurdas que muestra el estudio de PwC sobre las quiebras. <\/p>\n\n\n\n<p>Lo cierto es que muchas empresas familiares se enfrentan a importantes desaf\u00edos incluso a la hora de planificar e implementar la transici\u00f3n de liderazgo a la siguiente generaci\u00f3n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Desaf\u00edos clave en la sucesi\u00f3n.<\/h3>\n\n\n\n<p>Entre los principales desaf\u00edos de sucesi\u00f3n, tenemos:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Preparando a la pr\u00f3xima generaci\u00f3n<\/strong>Uno de los mayores desaf\u00edos es preparar a los herederos para que asuman roles de liderazgo. Esto implica una formaci\u00f3n adecuada, experiencia pr\u00e1ctica y, sobre todo, el desarrollo de habilidades de gesti\u00f3n y liderazgo.<\/li>\n\n\n\n<li><strong>conflictos familiares<\/strong>Gestionar los conflictos internos es habitual, sobre todo cuando hay desacuerdos sobre qui\u00e9n debe dirigir la empresa. Estos conflictos pueden ser perjudiciales para el negocio si no se gestionan adecuadamente.<\/li>\n\n\n\n<li><strong>Profesionalizaci\u00f3n de la gesti\u00f3n<\/strong>Otro obst\u00e1culo es la necesidad de profesionalizar la gesti\u00f3n de la empresa, separando los asuntos familiares de las decisiones empresariales. Esto puede incluir la contrataci\u00f3n de ejecutivos o consultores externos para facilitar la transici\u00f3n.<\/li>\n\n\n\n<li><strong>planificaci\u00f3n de la sucesi\u00f3n<\/strong>La planificaci\u00f3n anticipada es esencial, pero muchas empresas familiares en Brasil a\u00fan carecen de un plan de sucesi\u00f3n claro. Esto puede resultar en transiciones ca\u00f3ticas y, en casos extremos, en la quiebra del negocio.<\/li>\n<\/ul>\n\n\n\n<p>En cualquier caso, la mejor manera de superar estos desaf\u00edos es invertir en servicios externos de formaci\u00f3n y consultor\u00eda que ofrezcan una perspectiva aguda y neutral sobre el desarrollo de nuevos l\u00edderes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Una sucesi\u00f3n bien planificada<\/h3>\n\n\n\n<p>Una sucesi\u00f3n exitosa no solo garantiza la continuidad de la empresa, sino que tambi\u00e9n protege el legado familiar. Contar con profesionales experimentados y crear un plan de sucesi\u00f3n estructurado son pasos esenciales para evitar los riesgos comunes asociados a este proceso.<\/p>\n\n\n\n<p>Un ejemplo de \u00e9xito es la sucesi\u00f3n que se est\u00e1 produciendo en Grupo Elian, con la hija mayor de la pareja fundadora de la empresa con sede en Santa Catarina.<\/p>\n\n\n\n<p>El grupo recibi\u00f3 entrenamiento. <strong><a href=\"https:\/\/longvision.com.br\/es\/cinco-comportamientos\/\" target=\"_blank\" rel=\"noreferrer noopener\">Los cinco comportamientos<\/a><\/strong>, y concedi\u00f3 una entrevista detallada sobre c\u00f3mo es el proceso. <strong>Mira ahora<\/strong>:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Andreia Voltolini revela: desaf\u00edos y lecciones aprendidas en la sucesi\u00f3n familiar y el liderazgo femenino.\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/q6E-Hl8VN9c?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>","protected":false},"excerpt":{"rendered":"<p>De acordo com um levantamento da PwC, em torno de [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2169,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-2168","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lideranca"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sucess\u00e3o nas empresas familiares 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